Giving an Academy wings.
Even schools need branding these days. Writhlington competes in the local area and they deserved branding which would highlight their point of difference.
Their excellent record in providing a rounded education with an exceptional extra-curricula offer, a campus including theatre and sports centre, a new studio school and an overarching trust, demanded a strong suit of brands referencing their heritage and multiplicity. Taking the staff leadership team through our brand building process we transformed their aspirations and values into an identity worthy of their progressive proposition.
New branding really ought to be brought to life on and offline, indoors and out. Willing to make the investment in their exciting new identity, Writhlington gave us the green light to update everything from campus signage to website. We made savings with an innovative minimal approach to their once bulky but uninspiring prospectus, using great print and ad design (and on message copy) to squeeze the most from limited resources.
We couldn’t be more delighted with our wonderful new branding and its rollout across the whole of the our campus. The brand building journey itself was inspiring and galvanized us to be louder and prouder.
Emma Pascoe, Business Development and Communications Manager